Bamboo Investment Web UI/UX Design

About: Bamboo Investment is a digital fund platform aimed at helping registered investors find and invest in curated funds tailored to their financial goals. The platform needed a clear, user-focused interface to support trust and ease of use in a complex financial space.

Task: I was tasked with designing the web experience from the ground up, focusing on simplifying investment workflows, improving user onboarding, and ensuring regulatory clarity for a niche user base of verified investors.

Action: I conducted competitive research and mapped out user flows that minimized cognitive load during fund selection and investment. Using Figma, I developed low to high-fidelity wireframes, prototypes, and a responsive UI system that aligned with the brand’s professional tone. I collaborated closely with developers to ensure pixel-perfect handoff and interaction consistency.

Result: The final design improved the clarity of the onboarding process, reduced friction in the investment flow, and gave Bamboo a clean, credible interface that increased early user sign-ups and investor engagement.