ThinkSpace is a Montessori school that teaches ages 2-13 years old. Their goal is to 'Raise Independent Children' - through Montessori teachings and activities, they cultivate a child-steered environment that encourages children to make decisions safely and independently.

They needed a branding package, a website, and stationery.

-primary logo, secondary logo, logo variations, and icon

-color palette

-mood board

-typography pairings

-illustrative brand pattern

I started here with a mood board, and from that was able to determine the color palette. From there I started to establish their Branding. I wanted to showcase the organic model of Montessori while also including the more structured aspect of daycare.

Next was the Stationery. Pulling together some basic stationary such as business cards, brochures, and even fun little stickers.

The main goals here were to create a 5-page website that directed current families and new families, as well as to create more traction/a higher conversion rate. We did that by creating a long-form "story-telling" page with frequent CTA's We included 4 other pages: about, staff, program, contact, and enroll