100% AI Creative Advertisement Campaign - Focolulu

ABDURRAHMAN

ABDURRAHMAN YILMAZ

1 collaborator

Brief

Turn a simple candy into an appealing, unique adventurer product with a storytelling style.

Insight

We tapped into the appeal of quirky humor and unexpected adventure. The idea of babies—usually innocent—taking on serious roles like mobsters felt fun and relatable, especially for a young audience.

Concept

Babies in suits, planning a mission to steal Focolulo Lollipops. From tense strategy sessions to chaotic tantrums, we wanted each scene to feel like a mini mafia movie — with a playful twist.

Style of Execution

We blended cinematic drama with cartoonish charm. The visuals were rich in shadows and moody lighting, creating a suspenseful, film noir feel. Bright, playful colors highlighted the lollipops, adding a cheerful contrast to the intense scenes. Each shot had the perfect balance of tension and fun.
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Posted Sep 5, 2025

Brief Turn a simple candy into an appealing, unique adventurer product with a storytelling style.