Gamified mascots and animated badges for user engagement.
Challenge
Design a motion system for gamified quests that communicates progress, rewards, and next actions clearly—while staying lightweight and easy to scale across multiple challenges.
Created a rule-based animation system for states (locked → active → completed), reward moments, and badge behaviors. Delivered JSON/Lottie assets with a clear naming system and specs for reuse, ensuring consistent feedback and smooth handoff to engineering.
Impact
Increased clarity of progression and improved reward feedback loops, making the framework reusable across new quests and reducing production time for future content.
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Posted Feb 17, 2026
I brought Burnalong’s world to life through motion — from the mascot b, who greets and motivates users, to the animated badges that celebrate every milestone.