DAR'S - Branding

Since 2012, Dar’s has been sharing the rich, soulful flavors of Punjab with London. As a family-run restaurant, our recipes are cherished heirlooms—passed down through generations, perfected in home kitchens, and brought to your table with love. Every dish is made with the freshest ingredients and our own signature spice blends, capturing the vibrant essence of Lahore in every bite. When we created Dar’s visual identity, we infused that same spirit into every detail—from the logo and color palette to the typography and hand-drawn illustrations. The branding reflects the warmth of a family kitchen, the vibrancy of Punjabi culture, and the comfort of a home away from home. Dar’s is more than a restaurant—it’s a place where stories are shared, milestones are celebrated, and community is built. Join us, and experience the flavors, hospitality, and heritage of Pakistan brought to life in every sense.

Agency: KR8V STUDIO Creative Director: Sarmad Hashmi Location: United Kingdom Client: Dar's of Hampstead