Sara R
After having worked in social media marketing for over seven years I joined an upcoming virtual magazine named "BRAND ME BEST" to curate and write engaging content for their monthly releases.
The article below is an excerpt from one of the pieces of content I wrote for the magazine. It is about an online beauty store based in India and how it is rapidly gaining attention.
Brand- NYKAA
With high end brands emerging with excellent quality products everyday we see immense competitiveness in the market. This has definitely caused stress to develop in the financial sectors as capital generation becomes tough. Not only for the sellers but it is stressful for the customers too because of the items being costly but at the same time a need. In this era where items that once indicated luxury have become important to smoothly carry out our daily activities we see an extraordinary platform, an app and website named NYKAA,which is rapidly gaining success and building a strong and faithful audience.
NYKAA is an online store where beauty products from all different national and international brands have been accumulated making it easy for the customer to choose the right product by being able to compare from an ocean full of varieties. Recently NYKAA has been promoted by a number of Instagram Influencers and Youtubers which made the brand known to the world.NYKAA has also started to open stores in various cities like Mumbai and Pune. It occasionally also has grand stock clearance sales and anniversary celebrations which allow the common public to enjoy the high end brands. This brand has also partnered with other clothing brands to provide the best for its customers.All their products are very well listed on the website and delivery and packaging is of excellent quality.
This website surely deserves a try because of the amazing price points and a ton of other advantages that come with it.
‐SARA RAJWANI
2018