Working with Spicy for my brand SAFE was an absolute pleasure. Their responsiveness and attentiveness throughout the process were commendable. They truly understood my brand's vision and delivered exceptional results. The brand guideline they created captured the essence of SAFE perfectly, and their social media strategy was innovative and engaging. I highly recommend Spicy for their professionalism and ability to bring my brand's vision to life.

SAFE is a brand dedicated to offering environmentally friendly sunscreen and skincare products that prioritize the well-being of coral reefs. Their ecological formulations provide effective protection while promoting sustainability, making them a top choice for conscious consumers.

To create a meaningful and timeless brand identity that conveys SAFE's ideals and values.

Brand Strategy (benchmark, brand position, competitor's analysis)

Brand Identity (logo, submark, color palette and pairings, typography and pairings, iconography)

Social Media Strategy and Guidelines (tone of voice, templates, visual and copywrighting guidelines, weekly post/stories planning)

Webdesign (full shopify setup with custom html/css)