Vibes is an e-commerce boutique candle business focusing on hand-crafted candles with unusual, quirky scents. Their target audience is Gen Z, who appreciate unique, artisanal products and use them to elevate their mood or add fun to their day.
This project was selected to be featured in The Best E-Commerce Logo Designs by DesignRush, a platform known for promoting the Best Logo Design Awards.
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Posted Nov 4, 2024
The final logo captured the brand’s playful, artisanal essence, appealing to Gen Z’s desire for unique, mood-enhancing products.