KAMI | Brand Design, Graphic Design

KAMI is a fictional stationery company designed to be a fun, whimsical competitor with existing stationery brands, all while remaining reliable and high-quality.

KAMI's signature logo was created to emulate hand-drawn doodles, while being versatile in size and legible in all uses.

KAMI's brand colors feature three tranquil colors and three brighter, saturated pops of color. KAMI's brand pattern incorporates the strokes from the letters of its primary logo.