Originally located and started in Dallas, Texas in 2023 by Brian Byrd. Today we are over a decade+ of product development and design experience plus a sheer commitment for quality work. Let us be the Backbone you’re looking for to start your business out on a solid path.

Backbone Commerce started as a number of independent online brands before expanding largely into the merch category for creators. Today, Backbone Commerce designs merch collections and showcases them on personalized branded merch shops for content creators, musicians, comedians, artist, brands and more!

Product design & licensing

Web & UX design

Social media & marketing

Ideation & development

Fulfillment & production

Customer support & metrics