Originally designed for Ileverde’s hospitality platform, Casas Sereine evolved into a complete digital brand system — blending UX strategy, branding, and interface design to create a calm, intuitive, and elevated guest experience.

I developed the full visual identity, color palette, and design language, then translated it into responsive UI layouts and interactive prototypes. The goal was to capture the serenity of boutique hospitality while simplifying every guest interaction, from booking to check-in.

The result: a holistic digital concierge experience that feels warm, trustworthy, and distinctly serene.

Brand Design • UX Design • UI Design • Product Strategy • Prototyping • Design Systems • Visual Direction

Brand Identity System • Color Palette • Typography Guide • Social Media Content • Wireframes • High-Fidelity UI Design • Interactive Prototype • Responsive Layouts

Figma • Visily • Canva • Photoshop • Jitter