B2B COLD EMAIL SEQUENCE 1

Subject line: {First name} the struggle is real and I know

Body:

Hi {first name},

Has {company name} ever felt the excruciating pain of overbooking?

This could come across as annoying while making your customers feel really let down, but that’s not even the worst. It can also give {company name} an ugly look that waxes strong in your clients’ memory.

If you have experienced this in the past, then I have a painkiller solution software for you.

This software has helped about 33 other companies like yours keep up-to-date, real-time records of their available rooms and services.

I’d be happy to share my idea with you and discuss the software in detail. Just pick a time here

{add calendar link}

Regards,

{signature}.

Subject line: Is {company name} a victim of boom and bust cycles?

Preview text: Today you’re overbooked then tomorrow the crowd is all gone.

You’re not alone—most of our clients face the same challenge. Read on to wave goodbye to this profit devourer.

Hi {first name},

Believe it or not, about 75% of hotels never escape the sour taste of market volatility—it’s a recurring challenge year after year.

If joining the lucky 25% who’ve built systems to manage seasons sounds appealing, you’re reading the right email.

Hot tea alert: {XYZ}, the CEO of {ABC}, shared this after just 3 months of using my software:

{insert image/text testimonial}

I won’t take much more of your time, but here’s what could work perfectly.

Let’s schedule a quick 10-minute call so I can share how my software can help your company within the next 90 days.

Pick a convenient time here {add calendar link}, and I’ll mark my calendar.

Regards,

{signature}

Subject line: Let’s add a little magic to your site

Preview text: Discover how our software seamlessly integrates and enhances your site.

Body:

Hey {first name},

Is your website missing something?

If it’s already got a booking engine that’s working flawlessly, then you can stop reading now.

But if you’re looking to add a bit of extra polish, keep reading.

Our software integrates seamlessly with any website, making it incredibly user-friendly and compatible with your current setup.

It’s designed to enhance your site, streamline bookings, and make everything run smoother without any hassle.

Think of it as the perfect complement to your existing tools, making your website not just functional, but fantastic.

Curious to see how it can fit into your setup? Let’s talk here {add calendar link}

Talk soon,

{signature}

Subject line: {company name} vs online travel agencies

Preview text: Take control of your bookings and keep more profits in your pocket.

Body:

Hey {first name},

Well, you’re not alone in this fight.

Many hotels feel the sting of profits being eaten away by online travel agencies.

It’s frustrating to see hard-earned revenue slip through your fingers.

But here’s the good news—you don’t have to keep playing by their rules.

My software is designed to make it easier for your clients to find and book directly with you, cutting out the middleman and keeping more of that profit where it belongs: in your pocket.

Let’s get you back in control. Interested in seeing how it works?

Let’s talk for 10 minutes (your free time). Here’s a calendar link to schedule {add calendar link}

Talk soon,

{signature}

Subject line: {first name}, imagine the power of all that feedback

Preview text: Have you been sleeping on client feedback? It does work magic and this is not even a joke.

Yes, it sounds like common knowledge but a lot of companies have lost clients to common objections that feedback would have kept.

Let’s see to it that you’re not among them.

Body:

Hey {first name},

It's natural to be skeptical—I get it. I wouldn’t book a room at a hotel I haven’t seen either.

Many people feel the same way. But how do you gather and use user feedback effectively?

About 37% of our software users have praised it for collecting more feedback than usual.

Imagine this: A client raises an objection, and you have curated feedback from past clients that directly addresses their concern.

You show them this feedback, and you instantly gain their trust (and their money).

Sounds great, right?

There’s more to it, but how about we schedule a quick 10-minute call to dive into how my software can help {company name} handle any objections it might face?

Talk soon,

{signature}

Subject Line: Waiting is rarely ever pleasant

Preview Text: This email aims to show you how a simple software can help your hotel reduce guest wait time and the discomfort that comes with it while making you the king of their heart.

Body:

Hi {first name},

Imagine this:

An eager guest visits your website and finds a powerful tool that lets them make a reservation effortlessly from the comfort of their home. It’s so seamless and stress-free, they almost can't believe it’s true.

On the day of their arrival, they receive a prompt to check-in on their mobile, speeding up the process even more.

Upon arrival, they’re directed to a sleek kiosk where they quickly verify their identity and receive their room keys with zero hassle.

But that’s not all. For those who prefer ultimate convenience, there’s an option to skip the front desk entirely and use their smartphones as room keys.

In no time, they’re in their room, relaxed and impressed by the smooth, hassle-free experience.

Guess what? You’ve just won their heart, turning a guest into a loyal fan.

This seamless experience is exactly what our software is designed to deliver. When would be a good time to schedule a quick call so I can show you how it works?

Pick a date and time here and be my guest: {insert calendar link}

Talk soon,

{signature}

Subject line: A not-so-happy farewell note.

Body:

Hey {first name},

It's time to bid adieu.

I've reached out numerous times about automating {company's name} sales processes, but alas, no response.

Should you reconsider, my inbox is always open and here’s also a calendar link to schedule a 10 minute call {add calendar link}

Here's to hoping our paths cross again.

Warm regards,

{signature}