Saint Thomas Hospital — Healthcare Brand Design

Saint Thomas Hospital is a healthcare provider in Malta running community-facing health programs, including their Sunday Clinic initiative.

The hospital needed a cohesive set of marketing and communication materials that maintained brand consistency across print and digital channels. The goal was to present their community health programs with the same level of professionalism and trust that patients expect from the clinical experience itself.

I developed a visual system for the Sunday Clinic campaign that balanced clinical credibility with approachability. The design language uses clean layouts, a restrained color palette aligned with the hospital's brand, and clear typographic hierarchy to ensure information is accessible at a glance.

Key deliverables included campaign posters, social media assets, and patient-facing communications, all built from a consistent set of design components that the hospital team could extend for future campaigns.

All design work was produced in Affinity Designer, with assets exported for both print and digital use. The modular approach means the hospital can maintain brand consistency as they scale their community programs.