Where marketing talent meets opportunity. Transparently. Efficiently. Beautifully.
My role
Lead UX/UI Designer working with 1 backend developer and 2 frontend developers.
Challenge
Great marketing professionals and businesses that need them, but no efficient way to connect.
My clients spent years in the industry and saw the gap clearly. The vision was to create a platform that brings both sides together seamlessly, making the entire process transparent and efficient.
Process
I moved fast. Created an initial design and tested it via video calls with 45 people to validate the proof of concept. Their feedback confirmed I was on the right track but polishing was needed.
Then I went deep, developing user personas, mapping flows that make sense, and crafting high-fidelity design that feels right. Every detail mattered.
Solution
Post your campaign, connect with the right professional, communicate and collaborate to completion.
Everything lives in the platform. Real-time chat, comprehensive analytics, transparent payments, a brief form that's detailed without being overwhelming, profiles that showcase talent, and a marketplace that actually works. The experience is seamless from start to finish.
Impact
75,000 users in month one.
The platform kept growing by 10,000 to 20,000 users every month after. Platform analytics revealed the truth: 70% chose paid features. Client data confirmed I built something people genuinely wanted. The successful MVP secured significant investment for what comes next.
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Posted Dec 6, 2025
Where marketing talent meets opportunity. Transparently. Efficiently. Beautifully.