AI SaaS landing page exploration for MORA, designed to support visual thinking through immersive layout, clear hierarchy, and creative-focused storytelling.
This exploration presents MORA, an AI-powered SaaS landing page designed to support visual thinkers in exploring ideas, styles, and creative directions within a single intelligent canvas. The focus is on clarity, inspiration flow, and expressive interaction.
The Challenge
Many AI creative tools feel either too technical or too abstract for visual creators. Users often struggle to understand how AI can support ideation without replacing human creativity. The challenge was to communicate MORA’s value as a collaborative creative partner, not just a generation tool.
Design Approach
We crafted a dark, immersive layout that emphasizes focus and visual depth. Clear typographic hierarchy, restrained color accents, and modular sections guide users through the narrative from inspiration to creation. Each section reinforces MORA’s role in enhancing creative thinking.
Key Features Highlighted
MORA highlights AI creative canvas workflows, visual exploration tools, style analysis, and idea mapping. Interactive previews and contextual visuals help users understand how ideas evolve inside the platform, making the AI feel tangible and intuitive.
The Solution and Impact
By framing AI as an extension of the creative process, MORA delivers a landing experience that feels inspiring and approachable. Users can quickly grasp its purpose, explore capabilities with confidence, and feel encouraged to start creating visually-driven ideas.