SEO Writing for Blog Content
Brittany Dickey
Project background
I was tasked with creating a multi-layered SEO strategy for Banfield Pet Hospital's educational articles.
Creative process
I completed a competitor analysis.
I completed extensive keyword research.
I pitched an SEO strategy with:
Final results
Banfield was excited to have a net new process in place for the team to track SEO success across their website.
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Posted Jul 9, 2023
Optimized blog articles with targeted keywords, improving organic search rankings and driving a 40% increase in website traffic.
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