Animated Film for IMPROVE's Digital Rebrand

Turning complexity into clarity. That was the brief.

For IMPROVE, a COATS digital brand, we built a sharp, fully animated film to prospect clients across Latin America and Europe. The piece made their textile management software instantly understandable and positioned the brand with confidence in new markets.

Collaborating closely with a talented team of designers, we crafted the entire narrative from scratch, combining animated visuals and a cohesive story that brought the brand’s digital evolution to life.

More than just a video, it sparked leads, opened doors, and kicked off a full digital rebrand.

Bonus: it now plays on loop in their office elevator. (Talk about built-in reach.)