MyPot is a self-initiated concept for an ornamental plant e-commerce website. The project explores how a thoughtful user experience can make discovering and purchasing plants feel simple, enjoyable, and trustworthy.

Many online stores overwhelm users with crowded layouts and unclear navigation. The challenge was to create a shopping experience that helps users find products quickly while maintaining a clean and engaging interface.

I designed the experience with a strong focus on information hierarchy, intuitive navigation, and reusable design components. Every section was structured to guide users naturally through the browsing journey while keeping the interface responsive and scalable.

A modern e-commerce landing page featuring product categories, featured collections, promotional content, customer testimonials, and a cohesive design system across desktop and mobile.

This project reflects my end-to-end design approach—from identifying user needs and shaping the experience to delivering a polished interface ready for modern web implementation.

Product Design

UX Design

UI Design

Responsive Design

Design System

Figma

Webflow

HTML & CSS

Rather than overwhelming users with too many products at once, I structured the homepage into digestible sections that progressively guide visitors from discovery to purchase. Each section has a clear purpose—from building trust to showcasing featured products and encouraging exploration.