I was in the middle of auditing Impactable's homepage because I felt it could convert better.
The strategy was done, and the redesign was already mapped out. Then, right before I started the design execution... I came across Wonder's design challenge. Perfect timing.
Instead of jumping into Figma like I normally would, I thought...
"Why not put Wonder through a real B2B project?"
This wasn't a concept or a fake landing page, It was a real redesign I plan to pitch to the company.
As a Performance Designer for B2B and SaaS teams, my job isn't just making things look good. It's auditing websites and ads, finding conversion gaps, building strategy, and turning those decisions into landing pages that drive results.
The strategy is the fun part, but the execution is usually the slow part.
So I let Wonder take over that stage.
Instead of spending days designing every section from scratch, I used Wonder to bring my ideas to life, one section at a time, while I stayed focused on the creative direction. The experience felt like having a UI Designer do the execution work for me.
The result was incredible. A project that would normally take me around 10 days was ready in just 3. That's 70% of my time back.
Less time pushing pixels. More time solving real business problems.
Here's the Wonder file if you're curious to see how it came together:
I was in the middle of auditing Impactable's homepage because I felt it could convert better.
The strategy was done, and the redesign was already mapped out....