Throwback to earlier this year
Darya Batyr ✦
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Posted Oct 18, 2025
Throwback to earlier this year when Spruce Eco reached out to… well, spruce up their logo (yes, I’ve been saving that one since starting the project). They a...
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Throwback to earlier this year when Spruce Eco reached out to… well, spruce up their logo (yes, I’ve been saving that one since starting the project).
They already had a strong visual identity in place but felt a subtle imbalance in their logo - something that just didn’t feel quite right between the wordmark and submark.
A few tweaks later - balanced proportions & a more defined submark - and the brand instantly felt more confident, cohesive and use-ready.
Just a reminder: sometimes the smallest adjustments make the biggest difference ✨