Vai - Product & Website for Investor Ecosystem

The project started with a clear objective: to develop a network hub that bridges startups and investors, providing a platform for meaningful connections and potential deal-making opportunities. The initial phase was dedicated to carefully refining these concepts and mapping out the core features that would define the first version of the product.

The product design phase began with creating wireframes and defining the initial user journeys. Given the lengthy and detailed nature of the onboarding process, it was essential to design this experience thoughtfully to minimize the risk of losing potential users early on. To address this, an advanced profile strength progress bar and contextual helper hints were incorporated to guide users through each step.

Once onboarding is complete, users are introduced to a personalized dashboard showcasing key statistics related to their profile. Based on the inputs provided during onboarding, the platform generates tailored suggestions for potential investors or startups to connect with, fostering valuable opportunities for collaboration.

I also designed a website to support the company’s marketing efforts, primarily focused on explaining how the platform works and encouraging users to join the community and explore its features. The website consists of three main sections, each tailored to address the needs and interests of different roles within the ecosystem. Additionally, an 'About' page provides insight into the platform’s vision, the underlying ideas, and the team behind its development.