The Brief

I was briefed on creating a range of SEO-optimised blogs for a newly launched sustainable sex toy company.

These were to create brand awareness and convert to sales on the website using backlinks throughout the copy to urge customers to go to the products

The Solution

Starting with an initial launch blog post introducing Love Not War and its brand ethos and sustainability promise, we agreed on a series of bi-weekly blogs.

Each month I was sent SEO-optimised keywords by the PR team they were working with and I sent them a list of researched trending topics on which to write about.

Once we agreed on the topics I researched them and wrote about issues such as The Pleasure Revolution, BDSM and Porn, and How to X your Sex Toy and also wrote reviews for their latest launches.

see the full list of blogs here: https://www.l-n-w.com/blogs/love-not-war-blog