Brand Identity Design for Metal's Venture Capital Platform

Metal is building the infrastructure layer for founders raising venture capital. The platform equips startups with tools to discover the right investors, analyze funding patterns and portfolio fit, leverage deep relationship intelligence, and manage the fundraising process from end to end.

It sits at the intersection of data, strategy, and capital. My task was to create a brand identity that matched the ambition and clarity of this mission — a design system that would appeal to sharp founders while earning the trust of discerning investors.