BakeryGo is a bakery startup bringing fresh, handcrafted products to customers with a modern digital presence. I was responsible for designing a premium, conversion-focused landing page and supporting brand visuals that highlight their products and story in a clean, engaging way.

Our goal was to create a landing page that not only showcased BakeryGo’s products but also increased signups and orders through clear calls-to-action, strong visual hierarchy, and a warm, inviting user experience.

One of the main challenges was balancing aesthetic appeal with functionality. The client wanted a modern, minimal look while still communicating the brand’s homely, artisanal feel. Another challenge was structuring the page for conversions arranging content blocks, product highlights, and CTAs in a way that guided users naturally.

I approached the design with a clean Figma workflow from wireframes to high-fidelity designs. I built a hero section with clear CTA, showcased products using visual storytelling, and created consistent color palettes and typography that matched the brand’s identity. The final design felt premium yet approachable.

This redesign helped BakeryGo present itself as a modern, trustworthy brand and improved clarity for new visitors. I learned the importance of aligning brand personality with user experience, especially in industries where trust and warmth play a big role in conversions. The solution gave the business a professional edge online and positioned it to attract more customers.

Check out the live site here: BakeryGo