Scaling Agri-Tech Through Design

Tlotliso

Tlotliso Morethi

Introduction to Khula 🌱

KHULA, based in South Africa, is an innovative agro-tech platform designed to revolutionise the agricultural sector. It offers a suite of platforms including KHULA Inputs for managing farming needs, KHULA Trader for trading agricultural products, and KHULA Money for financial management.

The challenge

With KHULA’s rapid growth and significant funding, it became crucial to enhance not just the design but also the overall user experience. The original designs were starting to show their age and needed a fresh perspective to stay relevant and effective. This is where our expertise came into play, ensuring the platform’s design and functionality could meet the evolving needs of their users.

Building the roots of success

We developed a comprehensive and scalable design system tailored to KHULA’s diverse platforms. This system not only ensured visual consistency but also streamlined user interactions, making it easier for farmers to navigate the platforms.

Final design roll out

The KHULA ecosystem was designed with scalability, efficiency, and accessibility in mind. Each app—KHULA Trader, KHULA Inputs, and KHULA Money—was refined to enhance usability and streamline complex agricultural processes. The design system ensures consistency across platforms while accommodating the unique needs of farmers, traders, and funders.
Below are a few key screens showcasing the final product.
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Posted Mar 8, 2025

KHULA is a South African agri-tech platform empowering farmers through digital tools for inputs, trading, and financial management.

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Timeline

Dec 8, 2024 - May 1, 2025

Clients

Khula!