Paramark: B2B SaaS site, Figma design to Framer build by Sam MParamark: B2B SaaS site, Figma design to Framer build by Sam M
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Paramark: B2B SaaS site, Figma design to Framer build

Portfolio project
Sam M
Paramark · Marketing measurement

From an early-stage look to a platform that earns enterprise trust.

Problem

Their site still looked like an early-stage tool, but they had become a serious measurement platform. It had to carry that weight, with the polish and credibility enterprise buyers expect, and keep up with a team that moves fast.

What we did

We took complete ownership of their website development and work inside their fast-moving team, from daily tasks to major phases. We built custom Framer modules and a third-party integration, delivered three complete website refreshes as the company grew, and keep shipping new landing pages and custom integrations as their priorities change.

Outcome

The site matches the company they've become and keeps pace with it. Their team ships new pages with custom CMS without waiting on a dev, and whatever they need next, from a quick fix to a full refresh, goes live without slowing them down.

Numbers

Aug 2023 working together since · 3 full refreshes so far · $8M raised by client · Ongoing: still shipping with the team

Screens

Marketing measurement & attribution hero
Marketing measurement & attribution hero
Home · Four product pillars, hover state
Home · Four product pillars, hover state
Incrementality testing · Ensemble approach
Incrementality testing · Ensemble approach
Continuous Marketing Mix Modeling
Continuous Marketing Mix Modeling
Forecast & plan · Scenario projections
Forecast & plan · Scenario projections
Pricing tiers for every team size
Pricing tiers for every team size

2 likes · 227 views · Oct 5, 2023

Partnering for over 1.5 years to enhance Paramark's presence and drive their mission forward with impactful solutions that resonate with their audience.

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