Brief
Effie CZ needed social content that speaks to the Gen Z demo.
Execution
Hot take interviews with Sr. creatives about their Effie 2025 judging experiences. Merch roasting award submission process.
Team
Daniil Usachov (content producer)
Petra Jankovičová (project lead)
Tereza Pácaltová (SoMe lead)
Social Content
Merchandise
Results
Highest performing content on Effie CZ page reaching both ENG & CZ speakers
0 likes · 0 views · Oct 30, 2026
Produced Gen Z‑focused social content and event merch for Effie CZ: hot‑take interviews with senior creatives and branded items for community events.
