I was brought on to help bring Bark, a bar + dog park concept to life. I worked on the branding and marketing for this new business venture as well as helping to build the website, pitch deck, and business plan.
Process
As the sole designer, I created the logo for the brand which was used for both digital marketing and physical products. I also created an illustration library which I also used to create animations that helped explain the concept of the startup.
Inspiration board
Illustration I create for the website
Branding being used on a photo backdrop from an event the brand hosted
Animation I created for the team
Overall, this was a very fun and challenging project to work on and it taught me about what it takes to build a business from the ground up.
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Posted Apr 18, 2025
Creating branding elements for a dog-centered startup.