Terra Vinalis - Brand Design

Terra Vinalis, a prestigious winery nestled in the south of France, sought to elevate its brand presence, drawing on its rich history intertwined with the legacy of the Roman Empire. The client aimed to capture the essence of their prized wines and the historical significance of the estate while incorporating a modern touch. As the project lead, I spearheaded the comprehensive branding and marketing overhaul for Terra Vinalis. Beginning with an in-depth analysis of the winery's heritage and unique selling points, I crafted a strategic plan to seamlessly merge history and modernity. The client's logo, a blazon symbolizing an amphora, became a focal point in our design, encapsulating centuries of tradition within a contemporary visual identity. I collaborated closely with the client to ensure the brand narrative was accurately reflected in all aspects of the project. From redesigning the label aesthetics to curating engaging content for the winery's online platforms, my contributions aimed to enhance Terra Vinalis' market position while preserving the authenticity of their legacy.