Raliul Maramureșului 2021

Overview 🔎

The project is based on the creation of the visual identity for the car event Maramureșului Rally 2021, stage of the 2021 National Rally Championship,

in the following we will present you our creation

The identity of the 2021 Maramureș Rally started from the famous Maramureșean motif, the traditional Maramureș gate, this wooden mastodon present in all the courtyards of Historical Maramureș represents a foundational element in the tradition of this picturesque area, which is why we wanted to integrate it as an element main

Final Result of the logo 🤝

The final result was a logo of the event which has as its main motif the famous gate from Maramureș, the color chosen was one that evokes the return of this event after 30 years, the motto being "The rally is back home", a fact that made us determined the choice of the color blue because it presents a spirit of rebirth and seriousness

Process 🛣

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After the finalization of the official logo (fun fact: the logo of a rally is called "Camila") we set out on the road to the construction of all the materials needed for the cars entered in the competition, together with the necessary badges for the crews, such a package containing the following: pilot badge, co-pilot badge , the competition number (the logo of the event in which the crew's competition number is displayed instead of the edition), the mandatory advertisement (a rectangular area on both doors of the competition car, where the organizer can place an important sponsor), recognition numbers (a set consisting of two stickers with the competition number of the crew under which the inscription RECCE is presented, the recognition numbers being used before the event on personal cars).

Results 🎁

In short, we were quite busy with this part only, but they are not the only materials prepared by us, at the end of the working days for the Maramureș Rally 2021 we had prepared, in addition to the above, the official poster of the event, the visit for the organizers, leaflets to warn the public about the traffic closure schedule, presentation folders for sponsors, sun visors for official cars, rollups and banners with sponsor logos, checkered media panels (2.5×3.5 meter panels placed in the area the press conference, panels that include the logos of all sponsors and partners.

Finally, the workload was incredible and the very short time (the organizing team made it possible to run the event in just 19 days) it was a pleasure to collaborate with a dynamic and lively collective.

Cioltea Catalin Danut Design Director