Social Media Audit & Strategy with Campaign Recommendation

Mollie Mello

Social Media Marketer
Social Media Strategist
Content Research
Facebook
Facebook Business Manager
Instagram
My collaboration with Marea Surf School focused on enhancing their social media presence through a comprehensive audit and strategic recommendations. I optimized their profiles, ensuring complete and engaging visuals, and recommended a consistent posting schedule. By incorporating engaging content like surf tips, user-generated content, and live Q&A sessions, we aimed to increase their reach and engagement. My efforts included the introduction of specific content buckets: educational surf content, daily surf reports, and themed challenges, all designed to resonate with their target audience of surf enthusiasts. This holistic approach aimed to elevate Marea Surf School's online presence, creating a vibrant and interactive community.
"This is soooooo helpful! Just to have an idea of what to do and make it more organized. Thank you so much for this, I really appreciate it!!"
- Marea Surf School Client
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