Case Study: Rebranding for Waffle POS

Claire Teo

Brand Designer
Graphic Designer
Product Designer
Waffle is a leading point of sale and marketing solution for local businesses. Through their suite of products, their mission is to help businesses build long term relationships with their customers, turning them into champions and advocates.
Tools: Adobe Illustrator, Photoshop
Project Duration: 3 weeks
Process: Discovery phase, brand direction pitching, design
Deliverables: Fundraising Deck, Brand Guidelines

Pitching

Brand Direction Pitching
Brand Direction Pitching

Final Work

Deliverables
Deliverables
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