An invitation to an executive dinner, written as a personal note from the CEO. Small executive dinners are one of the most effective ways to get in front of senior technology leaders, but only if the invitation reads like it came from a peer. Notes cover the audience, the subject line, and the follow-up plan. Independent portfolio sample; all names are fictional.

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An invitation to an executive dinner, written as a personal note from the CEO. Small executive dinners are one of the most effective ways to get in front of ...