Setting up Google Consent Mode v2

Evelien De Bruyne

Digital Marketer
Marketing Analytics Specialist
Digital Marketing Specialist
Facebook Pixel
Google Analytics
Google Tag Manager
The client had an existing consent banner, but it wasn't fully integrated with consent and they wanted to also update to Google Consent Mode v2.
I succesfully:
briefed the client on the necessary steps
guided them through selecting the right tool for their needs and budget (Cookiehub)
collaborated with their developer the have the old consent banner taken down
set-up the new consent banner in Google Tag Manager on all their subdomains
tested the full set-up
did a double check one week later
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