ActivForce: Meta ad campaign concept A

ActivForce: Meta ad campaign concept

A small ad set for ActivForce, a handheld device that measures strength and range of motion for physical therapists. The idea is "From Manual to Measurable": two 1:1 feed ads as an A/B pair (illustration and product) plus a Stories version that shows the device in use with real measurement data. I built a custom brand illustration instead of generic healthcare stock, and kept the look clean and restrained, because for clinicians simple reads as credible.

Tools: Figma, Midjourney, Claude

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ActivForce: Meta ads concept. A/B feed pair and Stories for a strength and ROM testing device, built around "From Manual to Measurable".