Visual Identity System + Packaging

PawelNosal©

www.pawelnosal.pl

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Description: Idir is a captivating Moroccan skincare brand rooted in the essence of Moroccan heritage and ancient beauty rituals. Spearheaded by Pawel, a dedicated designer, Idir was meticulously crafted from scratch to embody the clean, natural elegance of Moroccan culture. With a focus on authenticity and accessibility, Idir offers a range of skincare products formulated with pure Moroccan ingredients, aiming to bring affordable luxury to all. From developing a brand identity to designing product packaging, Pawel infused Idir with a distinctively clean Moroccan image, inviting customers to indulge in the beauty secrets of Morocco with every use.

‣ Analysis

‣ Logo design

‣ Visual strategy 

‣ Brand communication strategy

‣ Brand book 

‣ Design of identification elements

‣ Brand Packaging