ALODIA | Logo and Brand Identity

Sasa Sayida

Brand Designer
Graphic Designer
Logo Designer
Adobe Illustrator
Adobe Photoshop

About the brand

Alodia is a fashion brand that offers a collection of clothing and footwear. Their diverse range of women's fashion includes styles from fun and playful to elegant and classy.
Branding on premium packaging
Branding on premium packaging

Brand concept

Alodia seeks a cheerful yet sophisticated image that harmonizes with their fashion collection. They aim for consumers to experience happiness upon receiving their purchased fashion products, thereby enhancing their daily lives with joy

Logo concept

The rounded lines and the playful use of the letter 'o' create a playful and feminine look, reflecting the image that Alodia aims to build.
Logo with combination of brand color
Logo with combination of brand color
Tag labels and plastic packaging
Tag labels and plastic packaging
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