Meet Elaine Kelly and her old-money-style website and online course
Target audience: young women, mostly moms, who want to become influencers and sell services on Instagram.
INTRODUCING
Elaine Kelly is an influencer (387k on Instagram), a mother of two girls, and a social media mentor & coach.
She decided to launch her personal mentorship to help women and young moms express their vision and sell their services and products through social media.
THE GOAL FOR OUR COOPERATION:
The goal was to create a website and design all the materials for her personal mentoring in old money style, and minimalism and add family values, as the target audience of this project — young moms.
Specific request: old money style, minimalism, femininity.
Enjoy watching our project!
Client's name
References and style direction from the client
Moodboard created from my client's pictures
Process of searching for the right font for the project
Choosing the style
Logotype creation and options
Absolutely adore this one
How it looks in different colors
Letter and seal design
Vibe of the project
About the client
I created presentation for her online course as well
Final result: a very sophisticated and expensive design that emphasizes the old money style, transports the target audience to this atmosphere, and inspires new results!