Your Software Supplier, a global matchmaking agency, connects software clients with suppliers to create successful partnerships. They needed a fresh, modern look for their platform that matched their growing reputation and better served their diverse audience.
I was tasked with a complete redesign of the website, ensuring an engaging user experience (UX) and consistent branding across all pages and devices.
The My Goal
Revamp the Visual Identity: Introduce a cohesive and modern design that aligns with the brand’s mission.
Improve User Experience: Simplify navigation and improve accessibility for all users.
Enhance Engagement: Integrate interactive elements and animations to keep users engaged.
Optimize for Devices: Ensure seamless functionality across desktops, tablets, and mobiles.
The My Ideas for a Differentiated Design
Wireframes: Structured clear user journeys and balanced service showcases with action-driven layouts.
UX/UI Design: Created modern, intuitive designs in Figma with interactive prototypes and Lottie animations.
Responsive Design: Optimized for tablet and mobile with a mobile-first approach and fast load times.
Unique Features: Added custom icons, branding elements, and subtle Lottie animations to enhance engagement.
My Process
Research & Discovery: Explored the target audience, competitors, and brand values to identify improvement areas.
Wireframing: Created and refined low-fidelity wireframes to define structure and user flow. - UX/UI Design: Delivered high-fidelity, interactive designs in Figma with engaging prototypes.
Lottie Animations: Added smooth animations to enhance engagement without compromising performance.
Responsive Design: Optimized layouts for desktop, tablet, and mobile to ensure a seamless experience.
My Results
Improved User Experience: Enhanced navigation structure and responsive design led to better engagement metrics.
Modernized Brand Identity: The new design resonates with the company’s mission, portraying them as innovative and reliable.
Increased Mobile Engagement: Optimized designs for mobile devices resulted in a 40% increase in mobile user retention.
Interactive Features: Lottie animations and dynamic elements provided a polished, professional user experience.
The Key Deliverables
Wireframes: Comprehensive layouts for all key pages. - UX/UI Designs in Figma: Complete visual designs for desktop, tablet, and mobile views.
Interactive Prototypes: Showcased in Figma Play Mode for client reviews.
Lottie Animations: Smooth and lightweight animations tailored to user actions.
Responsive Designs: Ensured consistent performance across all devices.
What’s Next?
The redesigned platform sets the foundation for future growth. With a focus on scalability and user engagement, Your Software Supplier is better positioned to attract clients and software suppliers globally. I remains a partner in their success, ready to assist with ongoing updates and enhancements.
Thank You for Watching!
I appreciate your time and interest in exploring our work. Every project is a step toward innovation and excellence. Let’s continue building great ideas together - because your success is our inspiration. Feel free to connect with us anytime! 🚀
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Posted Mar 22, 2025
Your Software Supplier, a global matchmaking agency, connects software clients with suppliers to create successful partnerships.