Making Vetspire’s Rebrand Move

Vetspire needed an eye-catching, silent video to showcase their software at a national veterinary expo. The catch? Their brand had just been rebranded by the team at Mostly Sunny, they had no existing video assets, and I had to recreate their app’s now-outdated UI from just a few screenshots—all while ensuring every design choice met Mostly Sunny’s vision for the new brand.

I built the animations from the ground up—storyboarding, designing, and animating a polished, on-brand video that clearly showcased the software’s capabilities. Since Mostly Sunny led the rebrand, it was crucial that my visuals aligned perfectly with their newly crafted identity. We collaborated closely, reviewing storyboards in Figma before bringing everything to life in After Effects.

The final video seamlessly fit Vetspire’s fresh brand and was a standout piece at the expo. Not only did it capture attendees' attention, but the animations were so well received that Vetspire is now incorporating them into their newly designed website.