Diagnostic framework for High Accuracy Pickups (HAPs)

Md Aamir Sohel Ansari

Identified and resolved issues impacting HAPs, attributing them to either customers and captains
Utilised distance metrics at key order journey points to identify areas for improvement (captain/customer) and implemented targeted strategies like pickup zone prompts and sticky locations. 
Achieved HAPs improvements in hotspot locations across tier 1 and tier 2 cities, ex: Bhopal: 18% to 32%, Hyderabad: 52% to 56%, Delhi: 67% to 69%.
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Posted Nov 1, 2023

We have a target to improve HAPs metrics so that it will help in improve customer experience. I created this framework to identify causes for low HAPs.

Aamir2786/marketing_analytics
Aamir2786/marketing_analytics
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