Level Up Games, the largest tabletop game store in Atlanta, needed a modern website that could match its growing influence in the local gaming scene and serve as a true hub for customers and community members alike.

The existing site was outdated and lacked key functionality. There was no online store, no effective way to share event details, and no centralized place for news or updates. It didn’t reflect the energy or scale of the Level Up community.

I redesigned the site from the ground up with a focus on:

Seamless e-commerce integration for direct product sales

A live event calendar to promote tournaments and game nights

A news section for updates, new releases, and community features

A modern, clean visual design aligned with Level Up Games' brand and audience

The new website gave Level Up a professional and engaging online presence. It improved customer experience, increased digital sales, and helped deepen their connection with both local and remote players in the tabletop space.