Welspun is one of the world’s largest and most innovative producers of home textiles, including towels and bedding. The India-based company needed to introduce itself to the American market with a site for its U.S. division. Its NYC headquarters hosts several major U.S. industry events.

I provided copy for Welspun’s first U.S. website, telling the unique story of this groundbreaking woman-owned company, which has patented several innovative products and mandates ethical sourcing, manufacturing, and community development.