Brand and Website Design for Therapy Practice

Jenyse McGinnis

Graphic Designer
Web Designer

Overview

Victory Counseling Services is a therapy practice focused on cultural competence and relatability. The goal of this project was to develop a warm and professional brand identity, a responsive website, and a social media strategy that reflects the practice's commitment to healing, growth, and community support.

The Challenge

Victory Counseling Services wanted to establish a professional yet relatable brand that resonated with diverse communities while promoting trust and accessibility. They needed a modern website that offered easy navigation, online booking, and clear information about services.

The Solution

By developing a cohesive brand identity and creating a user-friendly, optimized website, we positioned Victory Counseling as a trustworthy, relatable, and culturally competent service provider. The social media strategy further enhanced engagement and brand awareness, making Victory Counseling more visible to the communities they serve.
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