I led the successful implementation of a Digital Asset Management (DAM) system for LeasePlan (now Ayvens), enhancing the organization’s efficiency across 44 countries. By designing and structuring the DAM system, I reduced asset retrieval times by 50% and improved overall workflow efficiency by 35%. My work included organizing and migrating thousands of digital assets, setting up user roles and permissions, and training the global marketing team to utilize the system effectively. This project significantly streamlined global operations, ensuring that digital assets were accessible, organized, and easily managed across international teams.