Course Launch Funnel Integration (Kajabi & KIT)

A course creator needed a high-converting email funnel to sell their new Kajabi course. They wanted to collect leads through a free webinar and then nurture them into paying students. They had already their whole list for 5+ years on KIT (Convertkit) so they wanted to keep everything there and connect it to Kajabi.

Designed the entire email automation in KIT

Embedded a KIT form directly on Kajabi landing pages

Wrote all nurture + sales email copy

Used KIT’s extended automation options to segment audiences seamlessly between nurture and sales sequences

Created a webinar registration form in KIT and embedded it directly on the Kajabi registration page.

Built a 4-part nurture sequence in KIT to warm up leads with authority-building content before the webinar.

Leveraged extended automation rules in KIT to:

Wrote and scheduled a 5-part sales sequence that triggered after the webinar replay was sent.

Synced Kajabi’s course access emails with KIT automations for a consistent customer journey.

A full webinar funnel automation map in KIT

9 pre-written emails (nurture + sales)

Advanced segmentation + tagging setup using KIT automations

Kajabi–KIT integration for checkout and course access

42% open rate across the funnel

Client sold out their course launch 2 weeks early