Executed Brand Partnership Experience Between Two Major Brands

Erika Curtis

Marketing Strategist
Event Planner
Community Manager
Our team spearheaded the creation of the largest "red room" experience, setting the stage for the monumental launch of a new product collaboration between lululemon and Barry's. This event wasn't just about unveiling a new product—it was a celebration of community, innovation, and shared passion. By inviting media, influencers, and our local community to partake in this immersive experience, we created a vibrant tapestry of connection and excitement. Through this collaboration, we not only showcased the synergy between two iconic brands but also fostered genuine engagement and excitement within our community. It's moments like these that define our commitment to creating unforgettable experiences and forging meaningful connections that resonate far beyond the event itself.
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