Brand Identity

Creating a Graphic Identity that could be as close as possible to the stylistic standards of the American Colleges, in form, color palette and fonts used.

The client: students of the Faculty of Dentistry and Dental Prosthetics - G. d'Annunzio of Chieti-Pescara requested a modern logo type that would take up and enhance the characteristics of the current university logo, enhancing it in a modern way

MAIN TASKS:

🔍 Analysis of the competitive environment

📈 Definition of Communication Objectives

✏️ Definition Communicative elements

💠 Definition Palette Colors and Fonts

⚜️ Creation of logo