Sephora’s email marketing is already strong — but even the best can convert better. This redesign focused on clarity, focus, and brand consistency.

Cleaner layout, clearer message → Smart spacing & contrast make it easier to read (and click).

Hero section that sells → One bold headline + one clear CTA to focus attention.

Product highlights that shine → Bigger images, fewer SKUs, and visible pricing to spark desire.

Consistent brand voice → Unified style builds trust across the email.

Purposeful flow → Block-by-block storytelling that naturally guides the reader to action.

Result: A visually cleaner, more intentional email designed to boost clicks and revenue — while staying true to Sephora’s premium brand feel.