
TOTAL PACKAGE is the personal branding and podcast of Dubai based entrepreneur Marcel Grasschopp. His goal was to elevate the perceived value of his Personal Brand, create a cohesive and premium appearance across all channels and gain a following.
Challenge
I created the brand strategy, followed by a two weeks brand
design sprint with a custom logotype and the full brand design
including typography, colors, logo, image style and brand book as the outcome. As the brand is growing I’ve been helping as an
integral part of the project. My service include the design of
different touchpoints, the creative direction of service providers like video editors and the photography and content creation.
Outcome
We archieved a holistic brand image that elevates the Personal Brand and increased the following on the different social media channels. Over 100 positive testimonials on spotify and
1.200 subscribers on Youtube within just 3 months and content that’s far off from mainstream – the numbers are counting.
Services
Branding and Identity Design
Graphic Design
Logodesign and Custom Typeface
Photography and Content Creation
Creative Direction

















1 like · 15 views · Jan 28, 2025
Branding, Graphic Design and Photography for TOTAL PACKAGE, the Personal Branding and Podcast of Dubai based Entrepreneur Marcel Grasschopp.